July 2012 - Thoughts in Black & White - by Chaitanya Dhareshwar

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Macintosh Viruses – your Apple Mac is no longer immune!

Posted: on July 31, 2012July 31, 2012by Chaitanya Dhareshwar

For years, Mac users have been told that not only are they cooler than their PC counterparts, they are safer too. Apple has always held …

Mobile hacking is on the rise – be careful what data you keep on your cell phone!

Posted: on July 30, 2012July 31, 2012by Chaitanya Dhareshwar

Latest update on the mobile data theft front – there have been 8.7 million mobile users hacked in South Korea – a shocking number any …

I got a new car! Which is actually an old car… :)

Posted: on July 4, 2012July 4, 2012by Chaitanya Dhareshwar

So after much research and planning and thinking, wifey and me finally bought a car. A second-hand (4th hand if you count previous owners) model …

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Does content marketing have a significant impact with consumers?

Content marketing is a form of marketing focused on creating, publishing and distributing content for a targeted audience online

Content marketing means attracting and transforming prospects into customers by creating and sharing valuable free content. The purpose of content marketing is to help companies create sustainable brand loyalty and provide valuable information to consumers, as well as create a willingness to purchase products from the company in the future. This relatively new form of marketing does not involve direct sales. Instead, it builds trust and rapport with the audience.
What is Content marketing?

Content marketing is a form of marketing focused on creating, publishing and distributing content for a targeted audience online

Content marketing means attracting and transforming prospects into customers by creating and sharing valuable free content. The purpose of content marketing is to help companies create sustainable brand loyalty and provide valuable information to consumers, as well as create a willingness to purchase products from the company in the future. This relatively new form of marketing does not involve direct sales. Instead, it builds trust and rapport with the audience.
How do you start a content marketing effort with limited resources?

Content marketing is a form of marketing focused on creating, publishing and distributing content for a targeted audience online

Content marketing means attracting and transforming prospects into customers by creating and sharing valuable free content. The purpose of content marketing is to help companies create sustainable brand loyalty and provide valuable information to consumers, as well as create a willingness to purchase products from the company in the future. This relatively new form of marketing does not involve direct sales. Instead, it builds trust and rapport with the audience.
If I’m on a shoestring budget, why invest in content marketing?

Content marketing is a form of marketing focused on creating, publishing and distributing content for a targeted audience online

Content marketing means attracting and transforming prospects into customers by creating and sharing valuable free content. The purpose of content marketing is to help companies create sustainable brand loyalty and provide valuable information to consumers, as well as create a willingness to purchase products from the company in the future. This relatively new form of marketing does not involve direct sales. Instead, it builds trust and rapport with the audience.
How do you gauge long-term success in the short term?

Content marketing is a form of marketing focused on creating, publishing and distributing content for a targeted audience online

Content marketing means attracting and transforming prospects into customers by creating and sharing valuable free content. The purpose of content marketing is to help companies create sustainable brand loyalty and provide valuable information to consumers, as well as create a willingness to purchase products from the company in the future. This relatively new form of marketing does not involve direct sales. Instead, it builds trust and rapport with the audience.

Month: July 2012

Macintosh Viruses – your Apple Mac is no longer immune!

Mobile hacking is on the rise – be careful what data you keep on your cell phone!

I got a new car! Which is actually an old car… :)

Influencer

Tamasik, Satvik – what does it all mean?

The Raw form of immortality

A Dharmic Discussion